Nobody keeps the same website forever. Websites get redesigned and on a regular basis. Websites also need their content updated or reorganized to keep up with a growing business or organization.
When you change the structure of your site (move pages, rename them, or delete them altogether) you could be losing valuable traffic and costing your business or organization signups, purchases, or more.
One of the primary ways that a site generates traffic is from people clicking on links → Continue reading “How to Reorganize Your Website Without Reducing Your Traffic”